Identity Theft promo
I’ll post a handful of our 10th anniversary content over the next few days. Here is a promo we ran for our upcoming series, Identity Theft.
If you’re into that sort of thing, here are some sketches from my whiteboard. I always find it helpful to jot down the script, ideas, comps, etc. to get a feel of how the piece will work. Not all ideas on the board make it in, but it’s a good starting point.
Stuart Dyckhoff
Nice work Ken.
It’s simple, clear and to the point. When you say series what sort of format is that? Are we talking seminar? Sunday preach slot? Home group? or something different? And are they a set time over several weeks or is this a one off?
Just a couple of questions this time
Andrew Mason
Love it Ken,
Been spending the last 20 min. looking through your vimeo backlog. Super-creative!
Just used the same BG music for a promo a few months back. Ocean’s 13?
ken
Oceans 13 it is! Good catch.
ken
Stuart,
We typically run a series promo 1 to 2 weeks ahead of a series launch. Our series are typically about 4 weeks long (as short a 2 weeks, occasionally longer, but that’s a good average). Format? They are also Sunday message series.
For the actual series we’ll produce a series opener, sometimes very similar to the promo; sometimes drastically different. In addition to that we always produce a counter, and several additional graphics (logo slides, texture backdrops, DSKs).